How It Works | Searchlight
How it works

Four steps, no mystery

You always know where things stand and what happens next. Here's what happens at each stage, and what you get.

1

Free audit

I check your website, Google Business Profile, local rankings and reviews, and send you what I find within a few business days. No cost, no obligation.

2

Plan

A short, prioritized plan with the fastest wins first and a clear price. No pressure to sign up, and no surprise scope later.

3

Do the work

I make the fixes, update your Google profile, write the content and set up your review-request system. You approve anything client-facing, I handle the rest.

4

Report

Every month: what changed, what it means and what's next, in plain English. No jargon, no 40-tab dashboard.

What to expect

An honest timeline

SEO is slow, then it compounds. Here's roughly how it goes, based on what I've seen on my own site and what's typical for local search.

Weeks 1 to 2

Audit, baseline numbers and the plan. Review and Google profile fixes can start showing results here.

Months 2 to 3

Early movement: profile and on-page fixes are live, review requests are going out, first signs in rankings or inquiries.

Months 4 to 6

Stronger results, depending on your market and starting point. This is usually when the work compounds.

Every site and market is different. I don't guarantee rankings or revenue, and results vary.

What's in your monthly report

Once a month you get one readable report, not a dashboard with forty charts. It covers:

  • What changed this month, in a few plain sentences
  • Your local rankings, Google reviews and website activity
  • What I did and why
  • What's next

Ready to see where you stand?

Start with a free audit. I'll send you a clear plan within a few business days.

Get free audit